ZYNARABIC was not born from a desire to sell clothes — it was born from a vision to create meaning.
It all began with a simple idea. At first, founder Amine Lakhmili created a small project called Veloria, selling T-shirts with casual designs. But what started as a hobby soon transformed into something much deeper — a dream to build a Moroccan brand that could stand beside the great names of global fashion.

Inspired by the energy of Casablanca and the refined world of luxury design, Amine realized that Morocco deserved its own style — one that reflects its heritage, modernity, and pride.
From that moment, ZYNARABIC was born.

The brand’s philosophy is simple yet powerful: quality over quantity, emotion over profit.
Every piece is designed with precision, intention, and feeling — not just to be worn, but to be experienced. Unlike brands that only aim to sell, ZYNARABIC’s purpose is to share a feeling, to make people connect through the purity of Moroccan craftsmanship and timeless elegance.

Inspired by the professionalism of Ralph Lauren and the quality standards of Louis Vuitton, ZYNARABIC represents a new Moroccan identity — one that is bold, sophisticated, and true.

Each collection tells the story of a different Moroccan city, turning culture into design and tradition into fashion.
The dream is clear: to open a few exclusive stores in Casablanca, where each space feels like a journey into luxury and authenticity — and from there, to present Morocco to the world through the language of fashion.

This is only the beginning.
ZYNARABIC is more than a brand — it is a movement redefining what it means to be Moroccan in the world of style.